When you specialize in one style, you are able to master skills and designs that other artists can’t do. This means customers have just one choice for the work they want: you. As an in-demand artist, you can stay out of price wars with other artists competing for the same small pool of clients who are just looking for the cheapest option.
Because you’re able to create one-of-a-kind tattoos that no other artist can do, you’ll attract clients who are willing to pay more just to get tattooed by you. This means you can charge more money per hour and still be booked out weeks in advance.
Since you’ll be creating art that is 100% unique, people will begin to follow you and your work. As your audience grows, clients will travel from different states and countries just to get your work. This makes your career recession-proof because you won’t be relying on customers in your city…you’ll have a steady stream of clients worldwide.
As a well-known artist, you get to pick and choose what designs you take on. This means that your work is exciting every day, and you never have to redraw the same Pinterest tattoos again and again. Clients will come to you and trust your artistic vision, giving you complete creative freedom.